eResonateMEDIA LABeResonateMEDIA LABthe first live music social network
eResonate brings people together around live music, shared interests, and experiences. Live performances and virtual gathering spaces give artists, venues, and fans new ways to connect.
"eResonate is Twitch for all live music fans."
— Bing Gordon, Board of Directors, Twitch · CPO, Kleiner Perkins
"eResonate is yesterday's MTV for today's musicians."
— Doc McGhee, Manager of KISS, Bon Jovi, Mötley Crüe
eResonate exists to build what the internet has never kept: a real place for people to be together, and the first one that lasts. Everyone inside came in through someone already there, and what brings them together is something they actually share.
People will come for the music. They will stay for each other.
eResonate streams live performances from intimate and iconic venues to fans everywhere — free, no paywall, ever. Musicians and venues keep 100% of the revenue generated in and around their live performances — ad dollars, merch, and backstage passes — and set their own split before each show with built-in show-scheduling tools. Around the music, we build real community: fans connect with each other and their favorite artists, and hang out in virtual backstage rooms after the set.
eResonate earns its own revenue from programmatic advertising sold platform-wide — so the network only wins when the room is full. One streamed show can pay an artist more than 30× what YouTube, TikTok, Instagram, and Spotify pay combined for the same audience. It's the Twitch playbook, on the bigger stage of live music.
The lab’s work begins with questions about belonging, mental health, and the life-affirming effects of connection. eResonate carries that purpose into a platform built around music and community.
Music gives people a place to begin. Fans can discover artists, meet others who share their interests, and participate in communities around the music they love.
Live performances create an occasion to come together. Streaming and virtual gathering spaces let people take part across distances, alongside the audience in the venue.
Connection can continue beyond a single show. Artist profiles, groups, and social spaces give people ways to keep in touch and return for the next shared experience.
Our aim is to make room for human connection through live music and shared experience. The lab’s underlying research and findings remain confidential and belong to its stakeholders.
It's time to transform the $50B live music industry.
Nothing has changed for musicians, venues, or fans. The $400B U.S. media and advertising industry is equally broken.
Ad-blockers, Apple/
U.S. Media & Advertising industry — highly inefficient, hungry for new options
eResonate installs high-quality, low-cost performance capture hardware and integrated software in venues worldwide. Average venue onboarding cost: under $4K.
Every dollar of performance ad revenue is split between venues and artists. Zero cost, pure upside — a new income stream for the entire ecosystem.
Fans stream live performances for free, discover emerging artists as they break, and access exclusive new levels of engagement with their favorite acts.
Direct advertiser connection to highly engaged music fans with proprietary analytics — a premium, brand-safe alternative to broken social ad platforms.
Watch a show's sponsorship dollars route straight to the people on stage — while platform ads keep the lights on and the streams free.
Installs high-quality, low-cost performance capture hardware and integrated software in venues around the world and streams those shows to audiences for free.
Run their sets and stream those sets on eResonate. 100% of performance ad revenue goes to venues and artists — on a split they set before each show.
Perform at onboarded venues. Stream to thousands of additional audience members and collect their split of performance ad revenue.
Stream live performances and interact directly with their favorite artists in virtual environments. Through these connections they build meaningful communities.
Music is the ultimate onboarding strategy — the broader vision extends far beyond it.
Our target artists — the top tier of emerging acts — bring 100K–500K combined followers across platforms, and audiences follow artists to every new platform they join.
Music fans are the most loyal, engaged audience on the internet — high time-on-site, high purchase intent, impossible to replicate.
The existing platforms pay next to nothing. eResonate creates a new income stream that actually moves the needle for working musicians.
eResonate gives global audiences a way to discover emerging artists, just as they break.
Free hardware, software, and installation. Average venue onboarding cost: <$4K.
Apply as a VenueFree hardware install for venues. Free content for fans. Revenue upside for everyone.
High-volume daily content output from intimate and iconic venues and emerging artists worldwide.
Fans are there when emerging artists break — across all genres, from every corner of the world.
Direct advertiser access to music fans with proprietary analytics — a premium alternative to broken platforms.
Every screen above is built and running. Take the narrated walkthrough — 3 minutes, or 95 seconds if you’re in a hurry.
▶ Take the Product TourThree superstars return to the iconic rooms that gave them their start. Three nights, streamed once, never replayed — exclusively on eResonate.
Major acts with wide demographics and deeply engaged fanbases.
One homecoming show each. Live only — no recording, no replay.
Anchor venues with deep history, outfitted with premium production.
Funds the whole run. Every dollar goes to the artists and the rooms.
Full sponsorship goes directly to the artists and venues. The sponsor gets three nights of authentic music-fan engagement no ad buy can manufacture.
Brands hungry for real fan engagement — a homecoming show, not a pre-roll.
Comedy, sports, education, speakers — the live content model extends far beyond music.
Marketing services for artists and venues to distribute across all social platforms at once.
Branded collections, music merchandise, NFTs, designer collaborations, and more.
Push marketing across all social media platforms simultaneously — one click, everywhere.
Current data on emerging artists, fan demographics, and viewership for record labels.
Streaming + AI-powered discovery and booking. Social-native ticketing network.
With 40,000 fans, here's what existing platforms pay — versus what eResonate delivers.
40,000 fans generate earnings of:
40,000 fans generate earnings of:
eResonate targets a larger total addressable market than Twitch and Coursera combined.
Free, forever. Follow artists as they break, catch every live show, join groups, and talk to the people who were in the room. No password required.
Create a fan account →Claim your profile, build your fanbase, and post to the network. When you're ready to stream a show and earn from every seat — online and in the room — walk through creator onboarding.
Create a band account → ✨ Set up streaming & payouts — guided creator onboarding →Put your room on the map, connect with artists and fans, and post your calendar. Ready to install the free streaming hardware and earn from every show? Start with guided onboarding.
Create a venue account → ✨ Get the streaming rig & go live — guided venue onboarding →